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LaToya Moore is a Chicago native & graduate of Keller Graduate School of

Management & DeVry University, where she earned her Master’s in Finance and

Bachelor’s in Business Administration with a concentration in Accounting.  She

acquired her accounting and finance expertise and business savvy with 14 years of

experience in the following industries: Aerospace, Consumer Package Goods,

Consumer Beauty, Auto Manufacturing and Financial Services.

LaToya is currently a Illinois Licensed Realtor. 

Before that she was an Finance Manager for Coty Inc where she managed a $170M

portfolio that consisted of:  Cover Girl, Sally Hansen, Rimmel, Clairol and an array

of Mass Fragrances. She is known as a serial entrepreneur.  As a “serialpreneur”

LaToya is founder of Moore & Associates Business Services, Co-Founder of the

SMB Network, founder of Dorothy’s Place -Airbnbs (vacation rental properties)

& a Business Coach for the Chicago Urban League.

LaToya loves working with not-for-profits organization focusing on youth in her

community to affect positive change and outcomes.  

She is also an advocate for Endometriosis Awareness. Endometriosis is a condition

in which tissue similar to the lining inside the uterus (called “the endometrium”),

is found outside the uterus, where it induces a chronic inflammatory

reaction that may result in scar tissue.  This disorder almost took and

forever changed her life February 14, 2017 by causing a bowel

obstruction that required 3 major surgeries and wearing a colostomy

bag for an entire year. Endometriosis affects an estimated 1 in 10

women during their reproductive years (i.e. usually between the ages

of 15 to 49), which is approximately 176 million women in the world.


Managed a $170MM portfolio, through ROI analysis of promotional activity grew and helped her team achieve $10MM top-line sales growth and $9MM bottom-line in net revenue growth in 4 months. 


Top Dog Award.  


Lead the International Export Team country and sales hierarchy system streamline to better support the new organizational structure.


She coordinated the development of a “Top Brands/Top Countries” reporting tool for business partners to track monthly sales, order and customers discrepancies to ensure sales teams met the annual business plan target.


Impact Excellence Award.  


Provided financial analytics, pricings, advertising and promotions program to secure new distribution in Wal-Mart Canada that exceeded forecast by 120%. The World Kitchen Impact Excellence Award is a quarterly rewards programs to recognize employees for significant company contributions and achievements in Improving Morale, Productivity, Accountability, & Cross Functional Teaming. This program recognizes significant business achievements and role model performance that contribute to the company's vision, values and business behaviours.

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